The Harsh Truth About Being An Entrepreneur

The Harsh Truth About Being An Entrepreneur

Being an entrepreneur is not easy.

People throw around that term like it’s nothing. Just about everyone I know is using this word, whether they are doing the work to grow a business or not.

It’s become more of a word these days that is used to fit in online.

But the truth is, entrepreneurship is hard work. It’s constant. It doesn’t stop just because you had a bad day and decided to quit for a week. It doesn’t just stop because someone hurt your feelings one day and your emotions need a break.

Business can not survive that type of work ethic.

Entrepreneurship is a journey into the self. Looking one’s fears directly in the face and doing the work despite. It’s the experience of feeling that pit in your stomach day after day because the risks you are taking are not reasonable.

Trusting Others With Your Business

Last week I hired four new people for my brand. It was terrifying. I have to believe that these people know how to do the work. I have to have faith that they will not just disappear on my business because they suddenly had a change of heart and decided to leave my business hanging.

It’s scary.

Being left high and dry after spending thousands happens all the time in business, and it’s a crazy risk business owners put themselves through.

It’s devastating, but you have to learn from it, not let it get you off track, and keep going to uncover the solution.

Complacency Is A Killer

Entrepreneurs must be able to multiply themselves. The days of being a solo-entrepreneur are over. It’s exhausting, and although you are most likely starting in this role, it is essential to understand how to grow and expand your business with speed.

Most who call themselves entrepreneurs do not know how to scale, which is a problem for sustainability.

One of the biggest lessons in business, I learned from my near death tragedy, is that I should have had a business that could run itself without me.

After all, life happens.

As much as we like to think we’re in control of our lives, we’re not.

I lost my digital tech firm after months of not being able to run my staff and manage my clients. I was in a coma on life-support for months.

Everything I had worked so hard to build, I had to let go.

Last year, I stated I was going to rebuild my business, but this time scale it as soon as I came into money.

I stayed true to that promise and worked tirelessly to expand everything I have created the last 18-months.

It’s not easy, though.

There is a lot of trial and error. Testing and measuring must be like breathing as an entrepreneur. It’s hard work. And as mentioned, it doesn’t stop.

Expanding Your Network

In addition to the never-ending to-do lists, wearing multiple hats, managing multiple departments, and taking those massive leaps into the unknown, entrepreneurs are constantly expanding their network.

Networking is not just about finding a group that feels comfortable but finding others with whom you can develop and grow your business. It’s critical to continue expanding your reach and increasing your connections.

You’d be surprised how fast your business can move just by focusing on increasing your network and getting around the right people who can help you take your business in the direction you want it to go.

Peace + New Beginnings,


  • Posted January 9, 2017 Kelly Degeare 6:33 pm

    IF anyone wants to take the word “entrepreneur ” and change it from a “NOUN ” to a “VERB ” Cherie Aimee is the one mentor you need !!!!! She eliminates ALL excuses, leads from her Heart but yet pushes YOU past limits you never knew you had !!!!!

    • Posted January 9, 2017 cherie 7:46 pm

      Thank you Kelly haha! Love it. You’re doing amazing with your business. Keep going. I know it can be tough but you’re handling it all like a pro! XOXO

  • Posted January 9, 2017 Jasmine 7:41 pm

    Thank you so much for writing this article. It is honest and true on so many levels. I am in the process myself trying to come to terms that I can’t do it all myself and that it’s okay. Reading this has motivated me to stop worrying about letting go of control and just doing in order to succeed in the long run!!

    • Posted January 9, 2017 cherie 7:49 pm

      So glad you liked it Jasmine, thank you! Yes, it is a lot to handle. Building a team does help! You have the perfect entrepreneurial mindset. Keep going! 🙂

  • Posted January 9, 2017 Leigh Kennedy 7:56 pm

    Cherie is an amazing entrepreneur to learn from. Especially revealing the harsh truth of being an entrepreneur.

    • Posted February 2, 2017 cherie 2:49 pm

      Thank you Leigh! 🙂

  • Posted January 9, 2017 Tarrah Graham 7:57 pm

    Great information! I know some people have issue with others making entrepreneurship seem as if it is easy, but I appreciate the reality you share in this post. No, it isn’t easy, but it is not impossible. Also, we can make it easier on ourselves through dedication and continually pushing forward.

    Thank you!

    • Posted February 2, 2017 cherie 2:50 pm

      Thank you Tarrah! Glad you liked the article! 🙂

  • Posted January 9, 2017 Sandi 4:00 pm

    Entrepreneurs skills ,Sales,Business planning,Resilience,Excellent Commincator,Risk taker,Decision making.The tough decisions may not always be the right one or the culture may not agree.Truth of the matter is you run the ship. That is where resilience comes into play . (Fix it) Start up company face so many challenges and Entrepeneur wear many hats during process of launching a company. Customer feed back can be a rewarding tool.Founders fail to consult with customers.Soon after the (Ah-ha) moment will come to regret.Donald Trump success knows how to delegate appropriate man or female for a position. Entrepreneur seeks strength and weakness in ones position and fills his or her team with winners.

  • Posted January 9, 2017 Morgan J Ingram 10:49 pm

    Really love this message! The biggest part that resonates the most is expanding your network. What really matters is the people that like you and want to elevate you to a new level of success!

  • Posted January 10, 2017 Robert Clemons 11:49 am

    Amazing article! This article rings in so much truth to my life and business. I started my journey of becoming an entrepreneur and it’s funny when you tell people that your an entrepreneur because they automatically think your super rich and flawless at business when in reality it is a struggle of balance, patience, and perseverance. This is not a race to the finish line but the beginning of a 10,000 mile walk which you have to be understanding to yourself that it takes one step at a time to go from 1 mile to 10,000 miles and having cheerleaders on the side and/or the right walkers taking the same journey with you through the rain, hail or thunderstorms is crucial to your success.

  • Posted January 14, 2017 James McDonald 6:19 am

    Love it Cherie. Totally.

    Being in Network Marketing I KNOW the difference between the two and us in our industry have it easy compared to true entrepreneurs. (Whilst I do consider myself one fo shooo 😉 ). It’s a continuous evolution 100% .

    And totally glad I met you Cherie! Glad to be in your network 🙂

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